Website Building and Management

• Developing and supporting WordPress (PHP) websites;
• Creating and updating web pages;
• Modifying and redesigning your existing website;
• Setting up manual website backups on a regular basis (daily, weekly or monthly);
• Setting up and managing blogs;
• Researching and updating blog posts;
• Performing or assisting with SEO work;
• CRM integration; and
• Social media integration.

Email Marketing

• Identifying target audience and creating email databases for lead generation;
• Designing and implementing direct email marketing campaigns;
• Proofreading emails for clarity, grammar and spelling;
• Ensuring mobile-friendly email templates;
• Writing newsletters, including company updates;
• Upgrading email templates using graphics, personalization and advanced features;
• Ensuring prompt and accurate communication with clients via email to minimize unsubscribes;
• Analyzing campaign performance and suggest improvements;
• Reporting on sales revenue generated from marketing efforts; and
• Ensuring emails follow industry policies and best practices.

Content Marketing

• Re-purposing contents;
• Creating and planning your content management calendar;
• Editing graphics and images;
• Researching facts and figures;
• Creating and promoting contents;
• Sharing appropriate articles;
• Scheduling posts;
• Preparing a content strategy; and
• Developing and managing social media presence, such as Twitter, Instagram, Pinterest, Facebook, and LinkedIn.